VisScope

VisScope

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Overview

VisScope provides insightful analytics for tourism and the visitor economy. More than a data platform, VisScope merges traditional and new data for your investment journey and to help find your next development opportunity.

Services

BRANDING & IDENTITY

WEBSITE DESIGN & DEVELOPMENT

VisScope website inside Mac and iPad.
VisScope Logo concepts.
Challenge

The VisScope team came to us to provide fresh branding and a website for their data platform. With no existing brand collateral we needed to come up with a professional and clean look that complimented their development focussed application.

Results

We provided a contrasting blue and orange primary colour palette with a strong use of blue throughout the website, reversing out in the orange for the CTA buttons and links. 

The logo uses the magnifying glass in place of the “o” as a universal identifier to signify mapping and locations which are key aspects of the application.

The VisScope team needed to show functionality and multiple aspects of the application through the website. To keep the flow easy to follow and navigate we incorporated detailed sliders on the home and data pages to allow users to view more detailed information on areas of interest.

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